Affralux has entered into a fruitful partnership with the software house Cosmobile to optimise the management of its sales network: the most suitable solution is Order Factory, a B2B e-commerce platform for order management.
The company Affralux is a leading player in the Italian and international markets for the lighting technology sector. With over 1,500 retail outlets in Italy and around the world, Affralux offers innovative and elegant lighting technologysolutions for both residential and commercial use.
A company with such a large and diverse sales force as Affralux requires a simple, intuitive and effective tool to facilitate order management. In a B2B context, a business requires speed, precision and coordination across channels to optimise commercial processes.
To best cope with the growth in demand, and to make order flows more efficient and faster, Affralux has turned to Order Factory, the B2B e-commerce platform from Cosmobile.
The sales platform is a digital tool tailored to the sales network, which simplifies order management and the end-user shopping experience. Order Factory meets the real operational needs of distributors, retailers, business customers and sales networks, making the sales process self-sufficient.
Order Factory offers a range of innovative features: from product restocking and order history to the ability to manage customised prices and price lists. A single user-friendly, simple and powerful platform where data, customer details, product information and prices can be collated to optimise business processes.
The introduction of Order Factory into Affralux’s business processes has led to:
Thanks to its partnership with Cosmobile, and the adoption of the Order Factory B2B e-commerce platform, Affraluxhas digitised and optimised its entire order management process, achieving greater autonomy and efficiency for its sales network.
This project demonstrates how a tailor-made B2B e-commerce solution can strengthen competitiveness and sales processes in a simple and effective way.